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Blog

Filtering by Category: CEO of You

Prepare for the worst and hope for the best: your personal brand continuity plan

Paula Kensington

A BCP is a document outlining what processes should be followed in an emergency. All the hard thinking and planning for what action to take when we are faced with a ‘trigger event’ has all been done in ‘peaceful’ times, when we could approach it in a methodical, clear-minded way, rather than in an environment clouded with emotion.

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An Act in Three Parts: Igniting Sustainable Platforms

Paula Kensington

I have been consolidating my thinking this year – being forced to stay home tends to sharpen your focus on the important things, I’ve discovered – and have calibrated my internal compass. This has given me a clear direction for the next decade in terms of what I want to deliver to the world.

I guess you could call this my ‘how’ stage of thinking. I’ve always been very good at the ‘what’ – that is, working out what I want to achieve – but it was time I pushed myself into the ‘how’ – that is, how I will go about achieving those goals.

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Creativity in a Crisis, Part III: If Your CFO Doesn’t Care, You Should...

Paula Kensington

We hear it all the time in business, especially in times of crisis: We all need to step up. Well, if ever there was a time to do that, now is it. The COVID-19 crisis will only exacerbate the frustrations I was already seeing at levels below the CFO in many organisations. Group finance managers in larger multinational organisations have long been telling me about the challenges…

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The value proposition: what are we really adding...

Paula Kensington

Do you ever get the feeling the word value is used so liberally these days that it has lost its value? We’re constantly being told what ‘value for money’ we’re getting when we make purchases; that a service provided is ‘good value’; or that we need to ‘value add’ in our own workplaces.

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Making your decisions count

Paula Kensington

Conventional wisdom says we each make 35,000 conscious, sub-conscious and unconscious decisions a day.

These decisions might crop up in a business or professional environment, in our personal life, in our circle of family and friends, or in a community/public context. Some are far more important than others, of course, and sometimes a seemingly minor decision can flow on to major consequences.

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