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Blog

Filtering by Tag: Crisis

Prepare for the worst and hope for the best: your personal brand continuity plan

Paula Kensington

A BCP is a document outlining what processes should be followed in an emergency. All the hard thinking and planning for what action to take when we are faced with a ‘trigger event’ has all been done in ‘peaceful’ times, when we could approach it in a methodical, clear-minded way, rather than in an environment clouded with emotion.

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Mind the gaps: Don’t forget the fundamentals of business

Paula Kensington

What had gone wrong? I believe the business had lost sight of the basics. There was a lack of effective leadership, little strategic direction and a dearth of reporting capabilities. Not only had business plateaued, the company had lost direction and stalled. It was missing clarity and a strategic plan.

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Creativity in a Crisis, Part III: If Your CFO Doesn’t Care, You Should...

Paula Kensington

We hear it all the time in business, especially in times of crisis: We all need to step up. Well, if ever there was a time to do that, now is it. The COVID-19 crisis will only exacerbate the frustrations I was already seeing at levels below the CFO in many organisations. Group finance managers in larger multinational organisations have long been telling me about the challenges…

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